Hello, I am Olivia Paucker

I am an ambitious graduate of Psychology and Business Management, passionate about the development and implementation of successful Marketing and Sales concepts.

„A brand is not a product or a promise or a feeling. It’s the sum of all experiences you have with a company.“
Amir Kassaei

Personal Info

  • NameOlivia Paucker
  • Mailmail@oliviapaucker.com
  • Phone+49(0)1605504101



  • B. Sc. in Business Management

    2014 - 2017

    • University of Mainz
    • Focus on: Marketing and Management
    • Final GPA: 1,6 (A-)

  • B.Sc. in Psychology

    2010 - 2014

    • University of Trier
    • Focus on: Consumer Psychology and Business Economics
    • Final GPA: 1,7 (B+)


  • Internships

    • Brand Management, GlaxoSmithKline Consumer Healthcare GmbH 04/17 - now
      • Support of product launch/relaunch activities as well as conception of point of sale promotions
      • Independent arrangement and execution of marketing mix projects digital and non-digital
      • Collaboration with internal stakeholders as sales and category management as well as external agencies
    • Global Key Account Management, BASF SE 08/16 - 11/16
      • Development of new business strategies for Marketing and Sales activities in the department of global Personal Care and Home Care products for strategic B2B partners
      • Definition and conclusion of brand competitors and brand position in respective main markets of B2C brands with help of specialised statistic software
      • Analysing brand identity, claims and differentiation of competing brands mainly in USA, China and Europe
    • Tutor for the lecture „Marketing and Distributive Trade“, University of Mainz 10/15 - 03/16
      • Focus on strategic concepts and the operational implementation within Marketing and Sales, for example analysing and approaching consumer behaviour, developing brand positioning and evaluating product management strategies
      • Prepare and perform weekly exercises for students
      • Contact person for students
    • Sales & Distribution, Lufthansa Group 08/15 - 11/15
      • Arrangement, performance and evaluation of sales projects
      • Full support of operational tasks in customer relations
      • Maintenance and further development of databases
    • Recruiting & Employer Branding, Ferrero Germany GmbH 09/13 - 01/14
      • Support of internal Employer Branding, e.g. conception of a TOP 100 Meeting for innovation management
      • Support of the whole recruiting process regarding Accessment Center and candidate choices
    • Strategic- and Organizational consulting agency, Clockwise Consulting GmbH 03/13 - 04/13
      • Conduction of market- and competitor analysis for companies
      • Development of a concept forthe purposes of innovation boost
    • Human Resources, Cash Payment Solutions GmbH 08/12 - 10/12
      • Support of the recruiting team
      • Developing a concept for personell development paths

  • Student Challenges

    • SCHOTT Student Challenge 2016 „Glass goes digital‟ 02/16 - 04/16
      • Winner team for developing a digital strategy throughout the customer journey
        (Customer-, Sales- and Channel strategies)
      • Final presentation and 3-day workshop at SCHOTT AG
    • McKinsey Marketing Challenge 2016 06/16
      • Commitment of a practical case study of a marketing strategy from a global player
      • Getting to know necessary work steps within brand strategy projects and their respective
        strategic marketing instruments

  • Extracurricular Commitments

    • Member of communicate e.V. for Marketing and Media at University of Mainz, includes the organization of business presentations and marketing related topic events for students
      04/16 - today

    • Member of the student consultancy contact & cooperation e.V. at University of Trier, included operative and strategic work on business projects with partners as KMPG AG and Bitburger Braugruppe GmbH
      04/12 - 08/13

    • Member of the DAAD „Europe-goes-to-school‟-Project team in Trier to strengthen european soli-
      darity and faciliate intercultural sense to German pupils
      03/11 - 09/13

    • Guardian of Chinese and British exchange students in the context of the university Buddy Pro-
      gram, included welcome and caring regarding academic and personal life
      10/11 - 10/12

    • Member of DIBZ and participation of workshops for idea management to support young people
      with projects towards a more sustainable world
      10/11 - 03/12

    • Volunteering in a dementia group at „Vereinigten Hospitien‟ Trier
      05/11 - 09/11

Contact me

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Contact info

  • Olivia Paucker
  • +49(0)1605504101
  • mail@oliviapaucker.com

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